What is millennial Lab?
Soon Millennials will be the most important generation. Their beliefs, values, consumption and choices are significant different than others. This is why we at Saatchi & Saatchi, Copenhagen started the Millennial Lab.
Based on qualitative research and workshops we get valuable knowledge and deep insights, which we use making great strategic and creative work for our clients. For more Millennial info just surf the Lab or get in touch.